Client Spotlight: General Concrete Ltd.
Website Design, Content Development, Local SEO Case Study
“We have doubled our workforce and get more qualified leads within our region!”
General Concrete Case Study
The Project
Start Date: April 2020
Project Duration: Ongoing
Investment: $$$$
General Concrete Ltd. is a full-service concrete company based out of Langley, BC and servicing the Lower Mainland and Fraser Valley. The company is well established with over 45 years combined experience and a strong customer rating. They have also received two “Best of HomeStars” and two “Best of Houzz Service” awards. As an established company they were running steady but wanting to obtain better growth to build their business. They also expressed the desire to gain more customers closer to their primary service regions.
The Strategy
In order to increase qualified leads and grow the business, our first step was to give General Concrete Ltd. a brand new SEO-friendly website with updated content and images that reflected the quality and range of services offered.
The new website now has strong call to actions that make it easy for the visitor to request a free quote for work. The gallery and testimonials give proof to the quality of work and satisfied customers.
Once the General Concrete website was updated, we launched a Local SEO Campaign to target specific services and regions in order to attract qualified searchers.
Results Achieved
Now Busier Than Ever Before
Since the new website launch, General Concrete Ltd. has experienced a huge increase in new projects.
Not only have the number of leads increased but the quality of leads have improved as well. They now get more requests for related work that is closer to their region. Overall, the leads are more effective and more likely to close.
The company has now doubled its workforce to keep up with demand – talk about growing the business!
Don‘t Stop Here! See What Else We’ve Been Up To
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