1st on the List Blog

Our top SEOs, analysts, strategists, developers, and digital marketers share advice, how-tos, industry changes, best practices and their own realizations and success stories. Check back often to stay up to date on the latest and greatest in the SEO, PPC and online marketing world.

Technical SEO

How 301 Redirects Affect SEO Performance (Plus Best Practices for 301 Redirects)

404: bad. 301: good. Bigger isn’t always better, and definitely not when it comes to SEO and these two numbers. In case you’re wondering, we’re talking about 404 errors and 301 redirects. While that first sentence (the one about…

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Social Optimization

How to Pick and Optimize the Best Social Media Sites for SEO in 2019

How important are social media sites for SEO? These two words: social media…will often conjure up two more words: love hate. Whether you love or hate social media, the fact remains that out of a total worldwide population of 7.710+ billion…

Sales Funnel Template and Diagram 1st on the list

Misc.

How to Guide to Create a Sales Funnel to Increase Your Business’ ROI

Setting up your sales funnel may not be easy but it’s the best way to convert eyes on your website to money in the bank. Traffic. Leads. Sales – Get traffic to your website. Build leads and contacts. Convert leads into sales. We’re…

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Content & Keywords

5 Ways Blogging Helps with SEO + 5 Bonus Blogging SEO Tips

Will blogging for SEO work? We could answer this question for you right here, right now. (Spoiler alert: it does. And it doesn’t.) To answer definitively, though, and explain the contradiction in the spoiler we just gave you, we need to back…

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SEO

Most Common SEO Questions with Answers

Most Common SEO Questions? Even though most website owners now understand the importance of SEO, there are still a lot of common SEO questions we get asked when talking to new and potential clients. Below, our search engine optimization…

A man with a smartphone typing on a laptop in Google Search.

Google & Bing

How to Use Google Search Console for SEO Like a Pro

Why is Google Search Console important? “The best place to hide a dead body is on the second page of Google Search.” We’re not entirely sure who said this famous quote first. Not even Google could tell us. What we are sure of is: (a)…

HTTPS SSL Certificate displaying in a browser.

SEO

What is HTTPS Everywhere and Why It Matters to Your Website’s Security

Encrypt your online communications with HTTPS Everywhere. HTTPS and SSL – two sets of letters that you’ve probably heard a lot about, even if you don’t know what they mean. Essentially, they boil down to a technical signal that your…

Link Building, SEO

Benefits of Link Building

Popularity; being well-liked is important to some people. It’s also important to businesses. Generally, one can assume that if a business is popular that it is good and provides a valuable service or product. But, is that always the case? If…

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Business & Marketing

What To Do When Your Website Traffic Doesn’t Convert to Sales

A poor website conversion rate could be to blame when more traffic doesn’t equal more sales. Are you experiencing more traffic but no sales? Years ago, when the Internet was in its infancy and businesses were urged to get their very first…

A man working on a laptop with a calendar beside him.

Technical SEO

Purpose & Importance of an SEO Website Technical Audit

Why is an SEO Website Technical Audit Important? An SEO website technical audit is akin to doing a regular check-up on your website. It helps you determine what’s working, what needs improvement, and where any critical fixes might be necessary.…

Misc.

Don’t Delay! The Importance of Regularly Updating Your WordPress Website Themes and Plugins

Why update WordPress plugins is a very common question…more common than you might think. Keep in mind, however, that WordPress plugins and themes are software programs. Over time, these programs can become outdated, or the software developer…

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Conversion Optimization

Create Website Landing Pages That Convert and Instantly Boost Your ROI

When done properly, great landing pages that convert can really add to your ROI. The object of any landing page is to provide a clear and complete path to a decision, whether that is a download, a purchase, a request for more information,…